Clariant
A promise with attitude
Integrated Reporting Hub
Tailored to the different stakeholders and their specific information needs, the Reporting Hub provides readers with a comprehensive picture of the specialty chemical company Clariant: Information about the business year is combined with the purpose "Greater chemistry - between people and planet."
Client
Clariant AG
Project
Integrated Reporting Hub 2022
Category
Reporting, Digital, Design, Film
Services
Conceptualization
Consulting
Project management
Text creation
Design und layout
Motion design
Social media
INTERACTIVE PRESENTATION
The restructuring of the reports introduced last year is significantly enhanced in the current report. The four dimensions are presented on the landing page in such a way that the user can experience them interactively.
ON-SCROLL ANIMATION
Minimalistic design characterizes the appearance of the report. The clear, simple animations support the messages of the four dimensions.
LEARNING MECHANISM
A set of index cards provides users with an overview of the five reports.
With the interactions "swipe" and "tap", users can easily navigate through the reports and delve deeper into the content.
ACCOMPANYING COMMUNICATION
The digital publication of the Integrated Report is supported on social media channels and in the intranet. To draw the attention of employees at the sites to the report, a poster was made available.
Say Hello.
Dr. Kai Roeske
Partner, Head of Reporting/Publishing
kai.roeske@kirchhoff.de
+49 40 609 186 67
Kerstin Walther-Fellinghauer
Creative Director
kerstin.walther@kirchhoff.de
+49 40 609 186 38