Swisscom
(Tele)communication in four languages
Annual report 2025
A new look for the 2025 Annual Report of our Swiss client Swisscom – developed and produced in four languages, as a PDF, in HTML and as a mobile version. In addition to advising on the content, we also closely supported the production of the report within our client’s disclosure management system.
Client
Swisscom
Project
Annual report 2025
Category
Reporting, Digital, Design, Film
Services
Concept development
Consultancy
Project management
Design and layout
UX/UI design
Financial and CSRD consultancy
Copy editing
DMS support

One concept for two worlds
What works in PDF must convince online, and vice versa. For Swisscom, we developed a graphic concept characterised by a clear information architecture, consistent design principles, precise typography and a coherent UI system. The new illustrations complement the high-quality visual result.


Graphics with attention to detail
Designing and implementing a project that is not only multimedia-based but also intended to be presented in four languages presents a particular challenge. Thanks to our many years of experience with cross-media annual reports and our expertise in working with disclosure management systems, we were able to ensure a smooth and efficient process. In addition, our effective project management once again proved to be a key success factor in a large, interdisciplinary team.
Complex collaboration
Designing and implementing a project that is not only multimedia-based but also intended to be presented in four languages presents a particular challenge. Thanks to our many years of experience with cross-media annual reports and our expertise in working with disclosure management systems, we were able to ensure a smooth and efficient process. In addition, our effective project management once again proved to be a key success factor in a large, interdisciplinary team.
Say Hello.

Dr. Kai Roeske
Partner, Head of Reporting/Publishing
kai.roeske@kirchhoff.de
+49 40 609 186 67

Dennis Pollack
Design Director UX/UI, Gen AI
dennis.pollack@kirchhoff.de

Annika Kunkic
Senior Consultant
annika.kunkic@kirchhoff.de
+49 40 609 186 79

Magnus Richter
Senior Art Director
magnus.richter@kirchhoff.de
+49 40 609 186 37

Enna Raker
Junior Art Director
enna.raker@kirchhoff.de
+49 40 609 186 83

Claudia Herzog-Kamensky
Executive Director, Head of ESG
claudia.herzog-kamensky@kirchhoff.de
+49 40 609 186 33

Antonia von der Beeck
Senior Consultant ESG/Sustainability
antonia.beeck@kirchhoff.de
040 - 609 186 57



