K+S

ANNUAL REPORT 2019

At K+S, the signs are pointing to change: the company is in a transformation phase, which is also reflected in the 2019 annual report. It highlights the opportunities offered by innovative concepts for the future and tells short stories about the changeability of the company.

Client
K+S AG

Project
Annual Report 2019

Category
Reporting, ESG/Sustainability

Services
Concept for Content and Design
CSR Consulting
Project Management
Copywriting and Revision
Layout and Typesetting
Production Management/Supervision

Photo: K+S: Annual Report paragraph "Brands that work"

TRANSFORMATION AS AN OPPORTUNITY

The core areas of transformation at K+S are presented in four stories: The topics are resource conservation, innovations, product quality and K+S competence. Large-format pictures from the K+S world of images introduce these stories. And with each story, the opportunities resulting from the realignment of the company are highlighted.

Photo: K+S: Annual Report paragraph "Harvesting even when water is scarce".

Photo: K+S: Diagram from the Annual Report "MgSO4"

“We attach great importance to communicating our corporate strategy in a professional and comprehensible way. Kirchhoff Consult supports us in this with content expertise and a feeling for language.”

— OLE RICHERT, HEAD OF COMMUNICATIONS GROUP & EUROPE, K+S