Straumann Group
Keep on smiling!
Annual Report
Perhaps the Straumann Group will also give you a radiant smile? Quite possibly, because our customer is one of the world's leading oral care companies. With high standards of content quality and design, we have brought the highlights of the financial year and the company's corporate values and culture to life in the latest Straumann Group Annual Report.
Client
Straumann Group
Project
Annual Report
Invitation to the General Meeting
Category
Reporting, Publishing, Design, Digital, ESG, Film
Services
Conceptual and graphic design
Consulting
Copywriting, text revision
Project management
Design, layout and image editing
Motion Design

NEW STRUCTURE, CONSULTING AND COPYWRITING
In preparation for creating the Annual Report 2024, we conducted a thorough analysis of the content and its placement in the Annual Report 2023. Taking into account the relevant Swiss reporting frameworks, we developed a new structure for the management summary, consisting of the company profile and the business development chapter. This is a sensible reorganization in favour of comprehensibility and transparency for the target group reading the report.

SUSTAINABILITY CONSULTING
Comprehensive ESG advice is of great importance in times of change when it comes to sustainability reporting - in this case, of course, taking Swiss regulations into account.

FEATURE STORIES
Throughout the report, short and concise feature stories provide personal insights into the world of the Straumann Group's stakeholders - from patients to dentists and lab technicians to employees. Links to videos make for a multimedia reading experience.

DESIGN FOR THE NEW CUSTOMER BRANDING
Clear, simple, functional and immediately comprehensible - we implemented the new branding in the Annual Report according to these design principles and revised the typography, color scheme, iconography and all charts accordingly. The result is impressive: The overall impression is reduced, elegant and of high quality.

Say Hello.

Dr. Kai Roeske
Partner, Head of Reporting/Publishing
kai.roeske@kirchhoff.de
+49 40 609 186 67

Annika Kunkic
Senior Consultant
annika.kunkic@kirchhoff.de
+49 40 609 186 79

Tim Faulwetter
Design Director UX/UI, Concept
tim.faulwetter@kirchhoff.de
+49 40 609 186 43

Laura Dunse
Junior Art Director
laura.dunse@kirchhoff.de
+49 40 609 186 29