
SAF-HOLLAND
The full programme.
ANNUAL AND SUSTAINABILITY REPORT
For our client SAF-HOLLAND, we designed, developed the content and implemented the 2019 annual report and sustainability report in parallel. Or rather, flipped them: For the first time, SAF-HOLLAND has implemented both reports in landscape format. Users of the PDF version thus benefit from a screen-optimised format. And from numerous interactive elements that simplify navigation in the reports.
Client 
 SAF-HOLLAND SE
Project 
 Annual and Sustainability Report
Category 
 Reporting, ESG/Sustainability, Design
Services 
 Copywriting
 Sustainability Consulting
 Conception and Design
 Production Consulting
 Investor Relations Consulting

FORM FOLLOWS FUNCTION
The landscape format of SAF-HOLLAND’s PDF reports corresponds to its use. Because business and sustainability reports are read digitally on screens – and those are usually wider than they are tall.


CREATING SYNERGIES
Working on the annual and sustainability reports in parallel has many advantages. For example, when researching topics for the image sections in both reports.

There are many exciting topics in the company, and our work on both reports allowed us to tell each story in the appropriate context.

Say Hello.

Dr. Kai Roeske
Partner, Head of Reporting/Publishing
kai.roeske@kirchhoff.de
					+49 40 609 186 67
				

Johannes Schleede
Senior Art Director
johannes.schleede@kirchhoff.de
					+49 40 609 186 46